Ricky Wahyudin, Kartawan Kartawan, and Dedi Rudiana, “The Influence of Segmenting and Targeting on Consumer Satisfaction Through Purchasing Decisions as an Intervening Variable: Survey of Consumers of CIO Herbal, Syakira Herbal and Salma Herbal Tasikmalaya”, Lokawati, vol. 2, no. 3, pp. 78–86, Apr. 2024.