SAUSAN SALSABILLA SEPTIA NANDA; HUSNI HASBULLAH; SYLVIA KARTIKA WULAN B. Pengaruh Viral Marketing dan Online Customer Review terhadap Minat Beli Konsumen Marketplace Shopee dikalangan Mahasiswa S1 Fakultas Ekonomi dan Bisnis Universitas Jambi . Jurnal Manuhara : Pusat Penelitian Ilmu Manajemen dan Bisnis, [S. l.], v. 3, n. 2, p. 156–173, 2025. DOI: 10.61132/manuhara.v3i2.1704. Disponível em: https://journal.arimbi.or.id/index.php/Manuhara/article/view/1704. Acesso em: 3 may. 2025.