MUHAMAD ABIDIN; IKA INDRIASARI; RR. HAWIK ERVINA INDIWORO. Pengaruh Digital Marketing, Direct Marketing dan Brand Image terhadap Minat Mahasiswa Baru Universitas PGRI Semarang. Jurnal Rimba : Riset Ilmu manajemen Bisnis dan Akuntansi, [S. l.], v. 3, n. 3, p. 154–169, 2025. DOI: 10.61132/rimba.v3i3.2031. Disponível em: https://journal.arimbi.or.id/index.php/Rimba/article/view/2031. Acesso em: 13 jul. 2025.