Strategi Inklusi Keuangan Dengan Menilai Dampak Sistem Finpay Terhadap Penjualan Kayu Pada KBM Komersial Kayu Jawa Tengah

Fajrinnisa Pranandavin; Sutrisno Sutrisno

doi:10.61132/nuansa.v2i2.916

Authors

Fajrinnisa Pranandavin Universitas Islam Indonesia
Sutrisno Sutrisno Universitas Islam Indonesia

DOI:

https://doi.org/10.61132/nuansa.v2i2.916

Keywords:

Finpay, Financial inclusion, Sales

Abstract

The aim of this research is to determine the implementation of the financial inclusion system through digital payments as well as the role and contribution of the Finpay application in the company's wood sales operations. This type of research is descriptive research which uses two data sources, namely, primary data by collecting data by conducting direct and indirect interviews by supervisors and secondary data by using literature as a reference in the discussion. The data source for this research was obtained by data collection methods, using interview methods and documentation methods. The research results show that the existence of Finpay and TokoPerhutani can help companies to run more efficiently than having to do it by auction and cash payments. Finpay's role in the sales and transaction process in the company has had a positive and significant impact on the company's operations so that the company can rely on Finpay as a careful monitor of every transaction and sale made by customers.

Downloads

Download data is not yet available.

References

Finpay. (n.d.). Tentang kami. Retrieved January 30, 2024, from https://www.finpay.id/tentangkami

Gusrizaldi, R., & Komalasari, E. (2016). Analisis faktor-faktor yang mempengaruhi tingkat penjualan di Indrako Swalayan Teluk Kuantan. Valuta, 2(2), 286-303.

Hannig, A., & Jansen, S. (2010). Financial inclusion for financial stability: Current policy issues. ADBI Working Paper 259. Tokyo: Asian Development Bank Institute.

Irmawati, S., Damelia, D., & Puspita, D. W. (2013). Model inklusi keuangan pada UMKM berbasis pedesaan. JEJAK, 6(2).

Isa, I. G. T. (2021). Perancangan aplikasi e-commerce penjualan kayu pada PT. Sekar Gayanti Utama berbasis web. Jurnal Sistem Informasi (JASISFO), 2(1).

Joshi, D. P. (2011). Financial inclusion & financial literacy. Paper presented at the BI OECD Seminar – Roundtable on the Updates on Financial Education and Inclusion Programme in India, June 28.

Jusman, N. N. (2023). Pengaruh payment gateway, kemudahan transaksi dan keamanan terhadap kepuasan pengguna layanan di PT. Finnet Indonesia (Doctoral dissertation, Universitas Nasional).

Laili, N. Y., & Kusumaningtias, R. (2020). Efektivitas inklusi keuangan syariah dalam meningkatkan pemberdayaan UMKM (Studi pada BMT Dasa Tambakboyo). Jurnal Ilmiah Ekonomi Islam, 6(3), 436-443.

Lubis, A. A. (2015). Pengaruh harga dan kualitas produk terhadap keputusan pembelian surat kabar pada PT. Suara Barisan Hijau Harian Orbit Medan. Jurnal Ilmiah Manajemen dan Bisnis, 16(2).

Mesak, E. (2023, August 29). Pengertian penjualan, tujuan dan bentuknya dalam perusahaan. Mekari. https://mekari.com/blog/pengertian-penjualan/

Ozili, P. K. (2023). Determinants of FinTech and BigTech lending: The role of financial inclusion and financial development. Journal of Economic Analysis, 2(3), 33. https://doi.org/10.58567/jea02030004

Pengertian, tujuan, jenis & faktor yang mempengaruhi penjualan. (n.d.). KajianPustaka. Retrieved February 28, 2024, from https://www.kajianpustaka.com/2016/07/pengertian-tujuan-jenis-faktor-yang.html

PERPRES no. 114 tahun 2020. (n.d.). Database Peraturan | JDIH BPK. Retrieved January 30, 2024, from https://peraturan.bpk.go.id/Details/154566/perpres-no-114-tahun-2020

Putri, T. P. (2018). Pengaruh kontrol diri, literasi keuangan dan inklusi keuangan terhadap perilaku menabung mahasiswa Pendidikan Akuntansi Fakultas Ekonomi Universitas Negeri Surabaya. Jurnal Pendidikan Akuntansi (JPAK), 6(3).

Rachmawati, I., & Damayanti, N. Z. (2023). Analysis of the effect of electronic word of mouth (e-WOM), brand image, perceived quality, and customer satisfaction in the millennial generation (Study in Finpay Money in PT Finnet Indonesia).

Ramdyah, R. (2021). Analisis strategi pemasaran melalui media daring untuk peningkatan penjualan kayu pada CV. Antik Prima Alalak Selatan Banjarmasin (Doctoral dissertation, Universitas Islam Kalimantan MAB).

Sari, P. B., & Dwilita, H. (2018). Prospek financial technology (fintech) di Sumatera Utara dilihat dari sisi literasi keuangan, inklusi keuangan dan kemiskinan. Kajian Akuntansi, 19(1), 09-18.

Setyaningrat, D., Mushlihin, I. A., & Zunaidi, A. (2023). Strategi digitalisasi untuk mendorong inklusi keuangan nasabah bank syariah: Pendekatan Technology Acceptance Model (TAM). Proceedings of Islamic Economics, Business, and Philanthropy, 2(1), 53-76.

Yanti, W. I. P. (2019). Pengaruh inklusi keuangan dan literasi keuangan terhadap kinerja UMKM di kecamatan Moyo Utara. Jurnal Manajemen dan Bisnis, 2(1).