Pengaruh Perceived Usefulness dan Perceived Ease Of Use terhadap Decision to Use Ewallet  dengan Variabel Mediasi Intention to Use

Sugianto Sugianto; Gregory Arvianto Tantra

doi:10.61132/maeswara.v3i6.2448

Authors

Sugianto Sugianto Universitas Sahid
Gregory Arvianto Tantra Universitas Sahid

DOI:

https://doi.org/10.61132/maeswara.v3i6.2448

Keywords:

Decision to Use, E-wallet, Intention to Use, Perceived Ease of Use, Perceived Usefulness

Abstract

The use of e-wallets is increasing in Indonesia, especially during the Covid-19 pandemic. The most popular digital wallets in Indonesia, such as Go-Pay, OVO, ShopeePay, Dana, and LinkAja, have adapted the mobile banking system, making it easy for users to download the app through the Play Store or App Store. According to Insight Asia, DANA is ranked third in terms of number of users after Gopay and OVO, with 221 respondents from major Indonesian cities. As an e-wallet platform created by PT Espay Debit Indonesi Koe Indonesia in 2018, DANA, as a local company, attracts people's interest and has become a popular choice. This study aims to identify the relationship and influence between Perceived Usefulness and Perceived Ease of Use on Decision to Use E-wallet, especially DANA, with Intention to Use E-wallet as an intervention variable. Through regression tests, the research findings show that Perceived Usefulness and Perceived Ease of Use have a positive and significant effect on Intention to Use DANA, and Intention to Use DANA has a significant effect on Decision to Use DANA. Intention to Use E-wallet mediates the relationship between Perceived Usefulness and Perceived Ease of Use with Decision to Use DANA. This result is obtained by looking at the results of statistical processing, where the p-value <0.005. These findings imply that the perceived usefulness and ease of use of the DANA application has the potential to encourage user interest in using e-wallets, which in turn can influence users' decisions to adopt DANA as an electronic payment method.

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