The Impact of Possessing The Elements of Strategic Cognitive Competence in Enhancing the Dimensions of the Quality of Health Services

Authors

  • Abdul Ali Salman Al Fatima –Masoudi University of Kerbala

DOI:

https://doi.org/10.61132/nuansa.v3i1.1539

Keywords:

Strategic Cognitive Ability, Quality Of Health Services, Private Health Sector

Abstract

This study aims to determine the impact of possessing the components of strategic cognitive competence
in enhancing the quality of health services in the private health sector operating in the holy Karbala
Governorate through a sample that was studied, which included three important private hospitals, namely
(Al-Kafeel Hospital, Al-Hujjah Hospital, and Zain Al-Abidin Hospital). To achieve this goal, three
dimensions were adopted for the main independent variable, strategic cognitive competence, which are
(information technology, decision-making, creative thinking). Five dimensions were also adopted for the
dependent variable, the quality of health services, which are (tangibility, reliability, responsiveness,
assurance, empathy), based on ready-made scales. A sample of leaders, administrators, and doctors
working in these hospitals, amounting to (120) respondents, was selected for the purpose of answering the
questions related to the independent variable, strategic cognitive competence. As for the questions related
to the dependent variable, the quality of health services, they were answered by a sample of clients of
these hospitals, amounting to (120) respondents, in order to ensure the credibility of the answers. A
number of statistical programs were used, such as (SPSS V.25, AMOS V.23). One of the most important
conclusions reached by the study is that the material aspects of health services, such as medical devices
and equipment, are considered good, but they need continuous improvement to keep pace with everything
new in this field. The study concluded with a number of recommendations, the most important of which
was the need to work on developing an integrated system to measure and analyze the level of patient
satisfaction with the nature of the health services provided.

Downloads

Download data is not yet available.

References

Abdullah, A. A. M., & Hassan, A. M. A. A. (2019). The perceived quality of educational service and its role in improving performance from the point of view of students, University of Sudan for Science and Technology [PhD Thesis]. Sudan University of Science and Technology.

Abu Shaaban, A. A. (2017). The impact of training on the quality of Islamic banking services in the Gaza Governorates [Master’s Thesis]. Academy of Administration and Politics for Graduate Studies, Al-Aqsa University, Gaza.

Alayoubi, M. M., Al Shobaki, M. J., & Abu-Naser, S. S. (2020). Strategic leadership practices and their relationship to improving the quality of educational service in Palestinian universities. International Journal of Business Marketing and Management (IJBMM), 5(3), 11–26.

Al-Hasnawi, S. M. M. (2019). The mediating role of cognitive competence in the relationship between green human resources management practices and creative performance - An analytical survey study of a sample of professors of the College of Agriculture, University of Karbala. Ahl al-Bayt Magazine, (25).

Al-Khareef, S. A., & Al-Muftah, F. (2024). Decision-making methods during crises: A field study on a sample of administrative leaders at King Saud University in the Kingdom of Saudi Arabia. Arab Journal of Management, 44(2).

Al-Shammari, A. A., Al-Asami, A., & Al-Jabouri, H. (2021). The impact of cognitive competence on sustaining competitive advantage: An analytical study of the opinions of a sample of directors of the Islamic University in Najaf Al-Ashraf. Iraqi Journal of Administrative Sciences, 17(68).

Al-Taie, A. H., & Raouf, M. I. (2018). Strategic choice factors and their impact on the quality of higher education. Journal of Economic and Administrative Sciences, 24(153).

Al-Warwari, A., Al-Zahrani, B., & Al-Zahrani, S. (2016). Crisis management in educational institutions. Dar Al-Kotob Al-Ilmiyah for Publishing and Distribution.

Al-Zaybaq, M. M. (2017). The impact of empowering human resources on the quality of banking service: A case study survey on private banks in Damascus Governorate. Syrian Virtual University, Syrian Arab Republic.

Christelis, D., Jappelli, T., & Padula, M. (2010). Cognitive abilities and portfolio choice. European Economic Review, 54(1).

Darawi, J. (2018). Evaluating the quality of educational services of private training institutions from the point of view of students: A case study of the Higher Institute of Facilitation. Department of Commercial Sciences, College of Economics, Commercial Sciences and Facilitation Sciences.

Eiriz, V., & Figueiredo, J. A. (2017). Quality evaluation in healthcare services based on the customer-provider relationship. International Journal of Health Care Quality Assurance, 18(6), 404–412.

Haesen, R., Snoeck, M., Lemahieu, W., & Poelmans, S. (2008). On the definition of service granularity and its architectural impact. In International Conference on Advanced Information Systems Engineering. Springer, Berlin, Heidelberg.

Hamadi, H. K. (2021). The impact of employing the SQ6R strategy in developing literary taste and creative thinking among preparatory school students. Journal of Arts, (136).

Hassan, H. S. M. (2024). The impact of creative leadership thinking on building administrative organizational excellence: A field study applied to Egyptian public universities. Sadat Academy Journal for Administrative Sciences, 15(2).

Heizer, J., Render, B., & Munson, C. (2016). Operations management: Sustainability and supply chain management (12th ed.). Pearson Education Limited.

Hennayake, Y. (2017). Impact of service quality on customer satisfaction of public sector commercial banks: A study on rural economic context. International Journal of Scientific and Research Publications, 7(2).

Johnson, L. M. (2017). Measurement of service quality and customer satisfaction at a children’s hospital in the Western Cape (Doctoral dissertation, Cape Peninsula University of Technology).

Jun, M., Yang, Z., & Kim, D. S. (2017). Customers’ perceptions of online retailing service quality and their satisfaction. International Journal of Quality and Reliability Management, 21(4), 817–840.

Kang, R., & Hasnian, Wynia, R. (2016). Hospital commitment to community orientation and its association with quality of care and patient experience. Journal of Healthcare Management, 58(4), 277–288.

Kharbat, Z. H. K. (2022). Cognitive competence and its role in enhancing the organization's reputation: An analytical survey study of the opinions of a sample of employees in private banks in the holy Karbala Governorate [Higher Diploma Thesis]. College of Administration and Economics.

Khatheer, M., & Mulla Ami, A. (2017). The interactive relationship between the dimensions of service quality and customer satisfaction with the institution. Al-Riyada Journal of Business Economics, 3(4).

Ladhari, R. (2018). Alternative measure of service quality: A review. Journal of Managing Service Quality, 18(1), 65–86.

Maghsoodi, A. I., Saghaei, A., & Hafezalkotob, A. (2019). Service quality measurement model integrating an extended SERVQUAL model and a hybrid decision support system. European Research on Management and Business Economics, 25(3), 151–164.

Maity, M., Bagchi, K., Shah, A., & Misra, A. (2019). Explaining normative behavior in information technology use. Emerald Publishing Limited.

Manea, & Iatagan. (2015). Perceptions of PhD students regarding the quality of educational services of Romania. Procedia - Social and Behavioral Sciences, 10(4), October–December.

Manei, L., & Klios, A. (2023). The mediating effect of competitive intelligence on the relationship between cognitive competence and the quality of organizational performance in the company: A field study in Mobilis Annaba, Souk Ahras, and Guelma. Master’s Thesis, Faculty of Economics and Commerce.

Mwita, J. I. (2018). Performance management model: A systems-based approach to public service quality. International Journal of Public Sector Management, 13(1).

Nasheeda, H. (2017). Quality of public service in light of smart e-government: The experience of the Dubai government. Ruya Economic Journal, University of Martyr Hama Lakhdar El Oued, 451–467.

Nitecki, D. (2016). Changing the concept and measure of service quality in academic libraries. The Journal of Academic Librarianship, 22(5), 181–190.

Oakland, J. S. (2014). Total quality management and operational excellence (4th ed.). Routledge.

Oso, K. A. (2019). The role of cognitive competence in achieving marketing innovation in a number of hotel organizations in Dohuk City. Academic Journal of Nawroz University, 8(4).

Petar, L., Pressey, A., Gilchrist, A., & Johnston, W. (2019). Involving customers in innovation: Knowledgeability and agency as process variables. Journal of Business and Industrial, 33(2).

Phil, J. (2018). Decision-making and decision-taking: Why do we not notice the difference? Decision Making & Taking Examined. Excitant Publication for Strategy People Performance with a Human Touch. Retrieved from http://www.excitant.co.uk/the-six-frogs-and-decision-making/.

Singh, V. (2016). Perceptions of emission reduction potential in air transport: A structural equation modeling approach. Environment Systems and Decisions, 36(4).

Sweeney, J. C., Soutar, G. N., & Johnson, L. W. (2016). Retail service quality and perceived value: A comparison of two models. Journal of Retailing and Consumer Services, 4(1), 39–48.

Tanyamai, C. (2018). The effect of cultural dimensions on service quality expectations of Thai restaurants: In case of Japanese customers. 8th International Conference on Business and Industrial Research (ICBIR), Bangkok, Thailand, 460–463.

Tsai Tan, A. H. (2017). The impact of quality of service and experience on students’ learning outcomes in higher education institutions. Bachelor of Engineering (Honours), National University of Singapore.

Tsietsi, M., & Shonhe, L. (2018). Customers’ perception of service quality and its impact on reputation in the hospitality industry. African Journal of Hospitality, Tourism and Leisure, 6(3), 1–6.

Vijayadurai, J. (2016). Service quality, customer satisfaction, and behavioral intention in the hotel industry. Journal of Marketing and Communication, 3(3), 14–26.

Von Freymann, J., & Cuffe, B. (2017). Consumer service quality assessments and future revenues in small businesses: A case study. Services Marketing Journal, 31(4), 381–419.

Youssef, B. H. (2019). Creative thinking and its relationship to skill performance and academic achievement: A field study for undergraduate students specializing in football for the academic year 2018–2019. Academic Master’s Thesis Specializing in Physical Sports Activity, University of Kasdi Merbah.

Downloads

Published

2025-01-15

How to Cite

Abdul Ali Salman Al Fatima –Masoudi. (2025). The Impact of Possessing The Elements of Strategic Cognitive Competence in Enhancing the Dimensions of the Quality of Health Services . Jurnal Nuansa : Publikasi Ilmu Manajemen Dan Ekonomi Syariah, 3(1), 159–184. https://doi.org/10.61132/nuansa.v3i1.1539

Similar Articles

<< < 2 3 4 5 6 7 8 > >> 

You may also start an advanced similarity search for this article.